graph, business, product, research, social media, Instagram

#WednesdayDiscovery: Instagram Business Page Hidden Admirers

Instagram reports that “two-thirds of profile visits to businesses come from people who aren’t following that business.” Yes, 67% of traffic to your Instagram business page comes from non-followers! This fact should affect your Instagram strategy and tactics immediately. From now on, stop focusing on growing your follower base (if you haven’t yet) and start thinking […]

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